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AL-NOOL’s Media and Internet
expertise is innovative, creative and contemporary. It
reflects the latest trends in visual design, information
architecture and usability through industry proven
methodology.
Creative marketing and design
are our greatest passion. We believe that by creating
stimulating imagery and utilizing fresh visual designs,
projects will be unmatched in comparison. Our talents in
graphic design, motion effects and animation, have led us to
work on numerous platforms and multiple media that will take
your marketing campaigns in to a new direction. Using
essential effects tools and the latest digital technology,
we have consistently provided our clients with creative
marketing solutions that capture audience attention,
ensuring that everything we do in our Media Division is
consistent with the overall strategic and creative thinking
of clients' company and brand.
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Our
Media Services include
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Traditional Media: With over a
decade of traditional brand communications experience,
AL-NOOL distill broad marketing objectives down to their
essential elements from which we strategize, create and
execute meaningful, on-target marketing and support
materials.
Х
Market
Research
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Corporate Identity
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Positioning
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Media
Planning
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Branding & Brand Workshops
Х Ad
Campaigns
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Collateral Materials: annual reports, brochures, catalogs,
direct mail
campaigns, newsletters, print ads/outdoor ads,
packaging/labels, tradeshow booth coordination/graphic,
sales support materials
All services listed are in-house
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Market Research |
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Whether analyzing
competitive position, measuring market perceptions,
guiding product development or evaluating customer
satisfaction, research provides the market
intelligence needed to make decisions that enhance
your competitive advantage and maximize profits.
At AL-NOOL, we believe
that market research guides your marketing campaigns
and plays an important role in business decisions.
Whether you need statistical measurements or
interpretive analyses, our methodologies
cost-effectively achieve actionable results. |
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Positioning |
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Defining positioning
strategy starts with a hard-nosed, realistic and
creative approach to finding positioning
opportunities. Where is your company and product
line positioned among competitive companies and
products? Where are the holes, niches, and customer
needs begging for attention? What highly
differentiating creative appeals are available for
dominance? |
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Branding & Brand Workshops
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Branding is more than
clever headlines… catchy slogans … and pretty
pictures; it's about building relationships, giving
a brand long-term value, creating relevant messaging
and developing sensorial experiences that engage
your customers to the point of ensuring brand
preference.
We've helped shape
some of the best-known brands through the strategic
implementation of integrated marketing programs. We
stand ready to assist you in building brand equity
through corporate identity programs, brand
definition, brand development and promotion.
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Media Planning
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Media planning
combines knowledge of business-to-business trade
publications and relationship-building to make
high-quality cost-effective recommendations. At
AL-NOOL, we believe the process behind the plan
development determines the effectiveness of the
campaign.
Our media
recommendations are based on quantitative and
qualitative research from market publications,
competitive activity and industry trends. Using this
information, we recommend unique space opportunities
that maximize budgets and support overall marketing
objectives.
In addition, we
negotiate costs and value-added opportunities to
build the most cost effective plan. |
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Ad Campaign
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Taking the heart and
soul of a brand and giving it a "talking and
attracting" face, is our strength. A real triumph
when you consider the average individual is busy
with more than 4,000 commercial messages a day.
But rest assured;
AL-NOOL doesn't stop at awareness. We create
compelling offers that move the reader one step
closer to action. Creating "work that works" is our
promise to you. |
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Our Print Media
Design services include
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Х Logo Design
Х Graphic Design
Х Identity Design
Х CD Cover Design
Х Business Cards & Stationary
Х Color Correction & Touching Services
Х Brochure Design
Х Packaging/ Branding
All services listed are in-house
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Logo Design
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Logo is one of the
main means for creating a corporate image. A good,
eye-catching business logo design can't but attract
more and more customers. At AL-NOOL, we create
impressive logos in various styles following your
requirements and considering the nature of your
business. We do not limit the number of graphic
business logo designs that you can receive and our
creativity surely pays off. We possess a purely
professional approach to Business Logo Design- our
job is complete ONLY when you obtain the look you
want in our logos! |
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Identity Design
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With our expertise in
Company Logo Design, Business Cards, Envelopes,
Letterheads and Visiting Card Design and developing
marketing literature our clients are able to make a
good impression with prospective and new clients.
While developing your
business logo design, Business Cards, Envelopes,
Letterheads and Visiting Card design we keenly
observe and understand the objective and philosophy
of your business. |
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Brochure Design
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A business that
communicates well performs well. And what better way
to communicate that-A precisely worded, richly
designed and concise brochure. With our expertise in
design and content editing and development, you have
an able partner in us to develop your company's
brochure.
Our team has produced
print projects ranging from promotional brochures to
advertising campaigns. We are one of only a few
companies to truly bridge the gap between
interactive and print design. |
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